Honey! is a honey brand which follows a minimalistic style while also wanting to be visually appealing. Honey! wanted a packaging design which used vibrant colours to catch the buyer’s eye while also having a texture on the packaging which allows the buyer to have a physical interaction with the packaging. To start this project, I needed to produce a logo which spoke for the brand, the logo needed to make the brand feel professional and look/feel like an upper-market honey brand. I felt a sans-serif typeface would work well for the brand as this makes the brand seem serious and professional.
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/b031ef60-56ed-49ca-ae61-ff654edd55b6_rw_3840.jpg?h=4e43bd8a45e9baae2453b6880c7ecb79)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/610b3b6b-b6f7-49ef-bbeb-39de02e7a112_rw_3840.jpg?h=aa99558e5dcd4f52e50e3ed5db0513e9)
Product Design (Mockups)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/279d2ec3-4d19-444f-8199-8a30c6022fbc_rw_1920.jpg?h=6e9aa4a93cb62efb783c76cba0fd131c)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/88afe5ad-f75d-463a-96b9-caad6144ae7d_rw_1920.jpg?h=7888ea012c7f0d76e9d5d49df640826c)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/4fea4762-e3ca-43ea-8bf1-580e47dc1464_rw_1920.jpg?h=782ad0049554a4179b68c1f5a650326a)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/508b3e0d-bda4-4234-a72a-a1c29ca56714_rw_1920.jpg?h=4d08945b0ed4119b9cf4bfa050b5320d)
![](https://cdn.myportfolio.com/3f8a4513-34b8-4643-ae3c-334f6dae23eb/1e2729a4-5307-48f7-a1f9-2850fb1c21b5_rw_1920.jpg?h=25a479cad4c8f0c64b2c07ade01a44b0)