Betsy's Burgers isn't your usual burger brand. It's edgy and controversial branding/tone of voice will make sure the brand is heard and noticed. When going against competitive brands and making statements such as "The King is dead… Long live the Queen." This allows to "take shots" at other brands without giving them free advertising or promote their brand.
Below is all the brand assets I designed from the Logo to the Signage, Store Design and Packaging.
Logo
Store Interior and Exterior
Packaging
Social Media Posts
Website Designs
